Amanda Lugenbell, Assistant Director at the Blowing Rock TDA has completed the three-year program of the Southeast Tourism Society Marketing College and earned certification as a Travel Marketing Professional (TMP). The 2020 graduating class was announced at the STS Connections conference in Spartanburg, SC last week. The program began in 1992 and has produced over 1,200 TMPs including TDA Director Tracy Brown, who completed the program in 2017.
Instructors are travel industry professionals such as convention and visitor’s bureau
executives, public relations practitioners, sales and marketing consultants, and research
experts. Study topics include online marketing strategies, creating an eye-catching and engaging tourism brochure, social media content planning and distribution, Google analytics, travel and tourism research, community engagement, economic impact studies, and budgeting.
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